When Jack White joined his first group, Goober & The Peas, playing drums was just part of the gig. They dressed like Grand Ole Opry cowboys, so he was forced to wear the whole Hank Williams getup, from the Nudie suit to the 10-gallon hat. It wasn’t an easy fit for a kid from Detroit. But White soon realised that the band were getting noticed purely because they’d swapped out the predominant uniform of jeans and T-shirt. At that point in the early ’90s he learned that, even through something as innocuous as an outfit, he could decide what message he wanted to project.
Jack White’s evolution continues